Digital Solutions

Harness the power of our digital printing solutions to increase your program relevance, customer responsiveness, and production efficiency.

We provide:

  • One-to-one solutions: Vertis Communications' robust digital print technology helps you cost-effectively tailor individual direct mail or e-mail marketing programs to the individual customers receiving them. We start with your program objectives, then use data including customers' demographics, life stage, and buying behavior to create relevant, personal communications that specifically address each customer's interests. Most important, our digital solutions experts and user friendly systems architecture make it fast and painless for your company to change marketing decision rules or program offering elements as needed. Our solutions include:
    • Complex document composition using one-to-many data streams
    • Online variable content sharing
    • Dynamic color and highly versioned black print production
    • Individualized color member card production
    • Trans-promotional document production
    • File-based set accumulation inserting with optional two- or three- way 100 percent matching
  • Marketing process automation: Our digital production processes are designed to assure consistent and effective brand presentation and program deployment in business networks with local program decision makers. This automated process allows local franchisees, agents, or retailers to customize campaigns to local market strategies without sacrificing production efficiency or branding control. Our capabilities include:
    • Web to print solutions
    • Automated data driven production and data integrity validation
    • Customized variable-page booklet making
  • Automated digital fulfillment: Save money and the relevance and effectiveness of your loyalty, trigger, or hand raiser programs. Automated digital fulfillment allows you to produce customized customer activation or response materials as they are needed. ADF workflow efficiency assures the right stock is on hand to respond to customers with lower production overhead and inventory.

Learn more about our direct mail marketing solutions.

Direct Mail Marketing